Multinational online gaming provider BtoBet (part of the leading iGaming supplier Aspire Global) announced the inauguration of a new research facility in North Macedonia. This decision responds to a continuous strategy of the company of investing in innovative sportsbook and gaming technology.
The launch of this hub follows significant investment made by BtoBet to expand its platform capabilities in delivering a player-centric betting environment. The hub will be welcoming employees specializing in software development engineering, product management, data analytics, integrations, and setup processes.
In relation to this achievement, Dima Reiderman, COO, BtoBet, explained: “Our emphasis on digital innovation, product and data engineering is a good fit with the technology talent pool in Macedonia. BtoBet is maintaining its growth momentum and bringing the best aspects of an iGaming technology company to this exciting region. The hub will help drive a wide range of sports betting solutions, having at their core cutting-edge machine learning and data science techniques that will deliver a bet-stimulating experience.”
For his part, Zoran Spasov, Managing Director, BtoBet, stated: “As we continue to scale, this is another step in expanding our global footprint to hire the best talent available. Macedonia is fast becoming an Eastern European technology hub and has leading software companies in the area. The addition of Ohrid to our network of sportsbook innovation hubs and offices highlights our commitment to position BtoBet as the leading platform provider in the iGaming industry.”
In addition to the Ohrid technology hub, BtoBet operates branches in Skopje and Bitola (Macedonia), as well as in Italy and Gibraltar.