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iGAMING

Games Global will bring Betsson Group’s players the most engaging live casino content

This collaboration paves the way for the operator to offer an enhanced experience, featuring OnAir Entertainment’s unique game show Travel Fever, and classics including Blackjack, Roulette, Auto Roulette and more.
December 14, 2023
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Currently, Games Global owns a proprietary catalogue comprising upward of 3,000 games, a progressive jackpot network, over 50 partner studios, and a distribution channel servicing some 900+ global gaming brands.

Key supplier of unique and innovative iGaming content Games Global has deepened its strategic partnership with Betsson Group to introduce live casino experiences to its vast portfolio.

OnAir Entertainment is Games Global’s select studio that produces live casino and game shows. Now, it has strengthened its reputation through this deal with Betsson Group, a leading brand in the online gaming industry.

This collaboration paves the way for Betsson Group to offer its players an enhanced live casino experience, featuring OnAir Entertainment’s upcoming unique game show Travel Fever, and classics including Blackjack, Roulette, Auto Roulette, and more.

With a vision to provide the best customer experience in the industry, Betsson Group’s multi-brand strategy and presence in numerous markets align perfectly with OnAir Entertainment’s commitment to exceeding player expectations.

Julie Allison, Chief Revenue Officer at Games Global, said: “Teaming up with Betsson Group is a testament to Games Global’s commitment to providing a high-quality product and advancing live gaming offerings. Together, we are crafting an experience that not only excites players, but also sets a new standard for industry collaboration and support.”

Chelly Anne Cassar, Live Casino Manager at Betsson Group, commented: “We are excited about this partnership with OnAir Entertainment, a collaboration that promises to benefit Betsson Group and our players. Gaining access to OnAir Entertainment’s entire live casino game portfolio represents a remarkable leap forward for us.”

agreement Betsson Group bettors business Chelly Anne Cassar content deal engagement entertainment experience game shows games Games Global igaming Julie Allison live casino markets OnAir Entertainment operator partnership players portfolio studio supplier titles users
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