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iGAMING

Altenar launches its turnkey sportsbook solution in conjunction with the Altenar Gaming Platform

The adaptable online casino provides a wide range of customisable features which can take the gambling experience to a new level, with more than 25,000 games included from 120-plus providers.
February 29, 2024
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The AGP provides a unique in-house front-end solution coupled with a content management system which allows for swift management of site appearance, SEO optimisation and multilingual support.

Altenar has strengthened its range of products with the launch of its turnkey sportsbook solution in conjunction with the Altenar Gaming Platform (AGP). The adaptable online casino provides a wide range of customisable features which can take the gambling experience to a new level, with more than 25,000 games included from 120-plus providers.

The sportsbook provider has partnered with suppliers such as Fast Track CRM and Sumsub and the revolutionary platform also includes over 200 payment methods including cryptocurrencies. The AGP provides a unique in-house front-end solution coupled with a content management system which allows for swift management of site appearance, SEO optimisation and multilingual support. Menus, promotions, blogs, banners and much more can all be managed easily through the CMS.

Founded in 2011, Altenar has plenty of experience in the industry which is already benefiting operators in South America and the company can help new clients enter the market quickly and take advantage of the new legislation. Altenar’s efficient website deployment means turnaround for new sites can be as quick as four weeks and once up and running, a strong underlying infrastructure ensures platform downtime rates of close to 0%.

The AGP incorporates a set of powerful marketing tools, including an in-house affiliate tool and an external Sportradar tracking tool. The Affiliate tool supports different commission plans such as cost-per-acquisition, revenue-based and hybrid commission types, offering comprehensive reports for both affiliate managers and affiliates.

Altenar’s constant focus on innovation means continuous improvement in their products and services can be expected. Trading and risk management teams are on hand 24/7 to help maximise profit margins while a centralised point of contact helps to ensure all requests are dealt with swiftly.

The recent opening of a new office in Uruguay also means Altenar have staff working in a similar time zone to their South American clients while still building on the knowledge and experience gained from more established European markets. The launch of a turnkey sportsbook solution is the latest addition to a range of products which are suitable for online and retail operators, including a mobile app and self-service betting terminal.

All their products are powered by a premium sportsbook which includes an impressive promotional engine featuring all the industry-standard bonus types, such as free bets, welcome deposit, retention or coded bonuses. Clients can target all their player base at once, or just a specific VIP segment, set flexible limits and trigger the bonus through an API.

Odds, scouting and content solutions come from multiple data sources and Altenar’s use of only the world’s best and most respected providers ensures clients can operate in even the most regulated and competitive markets.

Altenar will be heading to SBC Rio and attendees can book a meeting to discuss how the turnkey sportsbook solution can help their sports betting brand stand out from the crowd.

Altenar’s Commercial Director, Charlie Williams, said: “Our turnkey sportsbook solution is gaining more and more traction across the globe. We are excited to showcase how an operator can literally launch their brand in a matter of weeks. Our focus on personalisation and providing the operator with smart tools to optimise player journeys remains at the forefront of our innovation.”

Get in touch with the Altenar team if you would like to learn more about how our products can help your brand grow in South America.

AGP Altenar Altenar Gaming Platform casino Charlie Williams gambling gaming igaming slot sportsbook
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