By Damian Martinez, journalist at G&M News.
How is Zuum preparing to participate at the 2024 edition of G&M Events Argentina? What expectations do you have for the Neuquen meeting and for the Argentinian market in general?
Zuum will participate with enthusiasm, highlighting its flagship product, the Grand Crystal 2 Roulette, and the innovative feature of the Diamond Pay Game Mode. Our expectation is that the event in Neuquen will allow us to connect with potential clients and strengthen our presence in the Argentine market. We believe that the quality and differentiation of our products will attract the attention of operators and will let us expand our business opportunities in the region.
In which way has the company’s presence in Latin America evolved over the last years? What is your view on the region’s business potential?
Over the last years, Zuum has experienced significant growth in Latin America, especially in Paraguay, Colombia and Peru. Now, we are focused on adding Argentina, Uruguay and Chile to our list of key markets. Never before have we been as focused on Latin America as we are now. We have expanded our distribution network, increased the visibility of our products and established strong relationships with local operators. Our view on the business potential in the region is very positive. We believe that Latin America remains an expanding market with great opportunities for innovation and adaptation to the specific needs of players and operators. We will remain centered on offering high-quality products and customized solutions to take advantage of this potential.
What are the main benefits that the company’s products bring to operators?
Our products offer operators several key benefits, including the following: 1) Innovation: with exclusive features such as the Diamond Pay Game Mode, which not only distinguishes our products from the competition, but also significantly boosts economic benefits for operators. This innovative feature has proven to be a driver of increased revenue for the casino; 2) Quality: high quality in design and manufacturing, ensuring durability and reliability. This technical stability has made us the first option for cruise ships, being the main choice of MSC and Carnival, demonstrating our reliability and performance in demanding environments; 3) Player Experience: games designed to offer an engaging and entertaining experience, increasing player satisfaction and, therefore, loyalty and playing time, and 4) Flexibility: adaptability to various market configurations and requirements, allowing operators to customize their offer according to their needs.
Which of the company’s solutions you consider could attract the most attention from Latin American players?
In the Latin American market, we have several attractive products. One is Grand Crystal 2 Roulette. Its elegant design and immersive gaming experience have made it a favorite among players in many European and Caribbean countries. In addition, it is on its way to becoming the preferred solution in Latin America as well. Another is Grand Crystal 2 DUO Roulette. With two reels, it allows players to gamble on two roulette wheels at the same time, increasing the excitement and fun, and providing higher profits for the casino. Besides, we have the Diamond Pay Game Mode. This novelty offers a unique game mechanic that captures the interest of players looking for innovative experiences. Finally, I can mention Other Table Games, such as blackjack, baccarat and Sic-bo, presenting a variety of options that adapt to local preferences and guarantee high-quality entertainment.