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iGAMING

Paloma Florez (Trifecta Gaming). Clear vision and commitment to becoming a leader in the iGaming industry

Always promoting the work of new and attractive firms, G&M News interviewed the Business Development Manager of this creator of innovative online games. The executive highlights the exceptional leadership of the company, their fresh, distinctive titles, the competitive rates, and the skilled team capable of managing in-house integrations. Moreover, she announces two launches for the beginning of 2025: crash games ‘HubertHits’ and ‘Pingoo Splash.’
December 26, 2024
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She states every product they present has a clear story and a memorable background, designed to leave a lasting impression on players. Their titles blend elements of reality with fun, fictional twists to make them truly unique.

What aspects of Trifecta Gaming motivated you to join the team? What responsibilities do you have in your role as Business Development Manager?

The main reason I decided to join the Trifecta team was because of its well-defined goals and immense potential. Trifecta stands out not only for its incredible assets and unique art design, but also for its clear vision and commitment to becoming a leader in the iGaming industry. I saw a great opportunity to apply the knowledge and skills I’ve gained throughout my iGaming career to help Trifecta achieve its ambitious goals. In my role, I focus on driving business growth for Trifecta by identifying new opportunities, building strong client relationships, and negotiating strategic partnerships. I oversee the entire sales process, from initial outreach to contract execution, ensuring our games achieve maximum exposure across operator platforms. Additionally, I play a key role in representing Trifecta at major industry events, fostering connections that support our expansion and strengthen our presence in the iGaming market.

What values would you highlight about the company in terms of its products, the aesthetics of its games, and the guidance of its leaders (CEO Damien Richard and CTO David Flood)?

Every game we create has a clear story and a memorable background, designed to leave a lasting impression on players. Many of our titles blend elements of reality with fun, fictional twists to make them truly unique. For instance, our slot game The Plague 1346 takes players back to the 14th century, during the time of the Black Death. As you spin and win, you’ll face creepy choices, unlocking different stages to progress through the game and ultimately aim for the jackpot. Then there’s Sugar Daddy, a slot game with a playful twist. If you’ve never had a sugar daddy in real life, here’s your chance to try your luck in a safe and entertaining way; no strings attached, ha ha! This is just the beginning; we have many more exciting titles with compelling stories waiting for you to discover on our website. Beyond the games, Trifecta’s greatest strength lies in its leadership. Working under the guidance of Dam and David has been incredibly inspiring. Dam (our CEO) is a natural leader who connects with people on a personal level, fosters collaboration, and drives tangible results through his empathetic and motivational approach. His leadership creates a positive work environment that fuels the company’s rapid growth. David, (our CTO) on the other hand, is a strategic thinker with a sharp analytical mind. He spots areas for improvement that others might miss and is deeply passionate about the company’s growth and integrity. His dedication ensures that Trifecta continues to deliver exceptional products while maintaining a strong ethical foundation. Being part of a company with such a clear vision, innovative products, and exceptional leadership not only motivates me, but also reinforces my commitment to Trifecta’s mission.

What did it mean to your firm that one of your titles, Plague 1346, was recently nominated for the SiGMA Europe Awards as ‘Best Performing Slot Game’?

We were incredibly proud and honored to see Plague 1346 nominated for the SiGMA Europe Awards as ‘Best Performing Slot Game.’ This recognition is especially meaningful to us as a recently launched company, and it serves as a strong validation of the hard work, creativity, and dedication our team has put into developing unique and engaging games. To fully immerse players, we’ve even created a cinematic-style trailer for The Plague; it’s as engaging as a movie teaser, and you can check it out on our website.

When you sit down to talk to operators, what needs do they convey to you and how do you think Trifecta can meet them in such a competitive industry with so many gaming providers?

It really depends on the operator and their specific objectives. Some operators are drawn to Trifecta because our games align with their brand identity and offer something fresh for their players. In a competitive industry where many operators rely on the same game providers, partnering with us gives them a unique advantage. As a newer player in the market, we provide innovative and distinctive games that help operators stand out from the crowd. Additionally, we offer competitive rates and have a skilled team capable of managing in-house integrations when needed, ensuring a fast and efficient process for our partners.

We know that you have lots of interests, including your passion for music as a singer and songwriter. How do you see this passion for innovation and talent expressed in your day-to-day work at the company?

People who compose and have a specific passion for music tend to be very creative and sensitive. These are skills that have always helped me during my career and personal life to propose innovative ideas, solve conflicts, and have a specific amount of intuition that sometimes is positive when making decisions, even in the professional area. Also, it could be a fun topic of conversation when meeting people and planning some job-environments gatherings. A lit bit of music, a lit bit of happiness.

What will be the business and market goals for Trifecta in 2025?

Looking ahead to 2025, our key objectives include conducting active research by testing our games in various regions to identify new opportunities, enhancing game performance while driving player engagement and promotions, and successfully entering MGA-licensed markets as we finalize the licensing process. As part of our ambitious roadmap, we aim to launch 15 new games by the end of 2025, expanding our portfolio with diverse and engaging experiences. It is important to mention that, at the start of the year, we are excited to launch two crash games: HubertHits and Pingoo Splash. HubertHits takes inspiration from the everyday experiences of food delivery drivers, challenging players to navigate chaotic traffic and cash out their winnings before a crash occurs. We also plan to localize the game for different regions, a step that promises to be an exciting journey and a key driver for our growth and expansion. Meanwhile, Pingoo Splash is a thrilling animated crash game featuring a fearless penguin on a quest for flight. Set on icy Antarctic slopes, players guide Pingoo as he builds momentum to soar to safety, all while dodging a lurking killer whale ready to strike. The challenge? Cash out before Pingoo becomes the whale’s next meal! These are fun, engaging products that will surely become favorites for both players and operators alike.

business commitment content creativity design engagement entertainment Europe expansión experiences gameplay games goals growth HubertHits igaming innovation interview leadership markets mission nomination online casino online slots operators originality Paloma Flórez partners passion Pingoo Splash Plague 1346 players products projects provider quality rates SiGMA Europe Awards 2024 Suggar Daddy supplier team titles Trifecta Gaming visión
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