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iGAMING

Sportingtech Partners with Incentive Games to Revolutionise Player Acquisition

The deal underscores the provider’s commitment to equipping operators with cutting-edge tools to drive growth and enhance player engagement in key markets.
January 20, 2025
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This new partnership is particularly significant for the Brazilian market, where traditional bonuses have recently been restricted.

Sportingtech announced a landmark partnership with Incentive Games, which underscores the provider’s commitment to equipping operators with cutting-edge tools to drive growth and enhance player engagement in key markets.

As one of the most recognised developers in the Free-to-Play (F2P) sector, Incentive Games offers a suite of tailored solutions designed to boost market share, player retention, and revenue. Their F2P products have proven to be transformative for operators seeking effective player acquisition strategies. This new partnership with leading iGaming platform provider Sportingtech is particularly significant for the Brazilian market, where traditional bonuses have recently been restricted. Incentive Games’ offerings then present an exciting, compliant – and much needed – alternative to attract and engage players.

Sportingtech’s Chief Sales Officer, Colin McDonagh, commented: “This partnership is a pioneering advancement for our platform. Incentive Games’ exceptional Free-to-Play products align perfectly with our mission to empower operators with acquisition and retention tools for customisation, success and incredible growth. In markets like Brazil, where acquisition strategies must adapt to regulatory changes, these games are an invaluable asset.”

John Gordon, CEO and Co-Founder of Incentive Games, said: “At Incentive Games, we don’t just deliver games—we deliver growth. Our tailored solutions have consistently enabled our clients to unlock their full potential, and we’re excited to extend this expertise to Sportingtech’s operators. Together, we’re poised to reshape the landscape of player acquisition in Brazil and beyond.”

This collaboration marks another significant step forward for Sportingtech as it continues to redefine what’s possible in the iGaming industry. By combining Sportingtech’s comprehensive platform capabilities with Incentive Games’ pioneering solutions, operators gain access to a new level of opportunity and growth.

casino Colin McDonagh gambling gaming igaming Incentive Games John Gordon sport betting Sportingtech
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