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iGAMING

Altenar combines cutting-edge technology with deep customization by enhancing its betting terminal

Operators can now benefit from a robust middleware layer equipped with a comprehensive suite of ready-to-use elements, enabling faster deployment and smoother updates even at the terminal level. The introduction of over-the-air (OTA) updates supports rapid rollouts across geographies, ensuring continuity of service and minimal disruption.
May 8, 2025
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This evolution is part of Altenar’s wider retail strategy, which focuses on delivering an omnichannel experience by integrating with the company’s native mobile app and online sportsbook products.

Key sports betting and iGaming software supplier Altenar has rolled out a significant rebuild of its self-service betting terminal, introducing a suite of new features aimed at improving operational performance, stability and delivering great user experience.

The new version of the terminal software shows innovative dual touchscreens with bidirectional functionality, seamless QR code payments via mobile app, integrated vouchers, and live streaming capabilities, turning the terminal into a modern entertainment hub for users.

Operators can now benefit from a robust middleware layer equipped with a comprehensive suite of ready-to-use features, enabling faster deployment and smoother updates even at the terminal level. The introduction of over-the-air (OTA) updates supports rapid rollouts across geographies, ensuring continuity of service and minimal disruption.

A standout aspect of the new terminal is its high level of customization. Operators can configure dynamic user flows, adjust operating hours, and define terminal modes on a local or global level. Promotional content can also be tailored to specific regions or campaigns through content on secondary screens. Hardware integrations, including printers, bill acceptors, and coin handlers, are supported natively, further enhancing the system’s flexibility.

The terminal’s evolution is part of Altenar’s wider retail strategy, which focuses on delivering an omnichannel experience by integrating with Altenar’s native mobile app and online sportsbook products. As a result, players can engage seamlessly across multiple touchpoints, from retail to digital, with increased revenue generation for operators.

Isidoros Siderakis, Head of Special Projects at Altenar, said: “This upgrade marks a pivotal moment in our retail strategy. By combining cutting-edge technology with deep customization, we are delivering a terminal solution that not only meets today’s expectations but also anticipates tomorrow’s demands. From over-the-air updates to immersive user experiences, we are giving operators the tools to run smarter, faster, and more engaging betting environments.”

Altenar will showcase its enhanced terminal at SBC Summit Americas 2025 from May 13–15th. Attendees can visit the stand or book a demo to explore the terminal’s new capabilities first-hand here.

Altenar betting terminal clients customization enhancement features flexibility functionality innovation Isidoros Siderakis online gaming operators product provider software solution sports betting sportsbook technology upgrade user experience
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