International full-service iGaming content and technology solutions provider Bragg Gaming Group communicated the launch of its exclusive and bespoke online casino content with Caesars Entertainment in West Virginia, United States. This offer marks Bragg’s expansion into its sixth U.S. iGaming state, following its presence in New Jersey, Pennsylvania, Michigan, Connecticut, and Delaware.
The expansion is a key step in Bragg’s North American growth strategy and aligns with its goal of proprietary content-led growth within the U.S. market. The company’s proprietary online casino content saw a significant year-over-year increase of +270% in U.S. GGR in the second quarter of 2025, compared to the same period in the previous year, which outpaced the market’s +31% growth.
Bragg’s content portfolio is designed to capitalize on the U.S. online casino market, which is estimated to grow from USD 10 billion this year to over USD 75 billion at maturity. Currently, Bragg’s content pipeline is powered by its in-house studios, Wild Streak Gaming, Atomic Slot Lab, and Indigo Magic, as well as its ‘Powered by Bragg’ partners, all of which are focused on providing unique, localized content for the U.S. market. These include in-demand studios such as King Show Games, Incredible Technologies, Bluberi and Sega Sammy Creation.
Neill Whyte, Chief Commercial Officer at Bragg Gaming, commented: “Launching our exclusive games in West Virginia with a leading operator like Caesars Entertainment is a fantastic achievement for Bragg. This expansion into a sixth U.S. state demonstrates the value our content brings to top-tier partners. We are confident that our diverse portfolio, which includes titles from our in-house studios and ‘Powered by Bragg’ partners, will be a big hit with players in West Virginia.”
Ricardo Cornejo Rivas, Vice President of Online Gaming at Caesars Digital, commented: “Players on our online casino platforms in West Virginia can now enjoy fan-favorite titles through this expanded partnership with Bragg Gaming Group. The addition of Bragg’s exclusive and branded games bolsters our iGaming offerings and provides our customers with an elevated online casino experience.”