Relevant sportsbook provider Altenar is enjoying another successful year and has helped more than 60 brands go live during the last 12 months in a wide variety of regions, with clients ranging from tier-one operators to new start-ups, as well as casino operators looking to enhance their offering with sports betting.
In this sense, the brand will exhibit at SBC Summit in Lisbon, Portugal, this week, on September 16-18th, at stand C140.
The company has positioned itself as a market leader through its unique combination of flexibility, innovation, and stability. The cutting-edge sportsbook solution is highly customizable, allowing operators to tailor their platforms to specific market needs. The comprehensive bonus system, powerful promotional tools, and advanced data integrations set Altenar apart from competitors, while 24/7 risk management and trading support ensure operational stability.
One of the key differentiators is the enhanced Intelligence Platform, enabling data-driven decision-making through real-time reporting and personalized marketing based on player behavior, while the recently-launched Tipster Module allows customers to harness the power of influencers and navigate the challenges of stricter advertising rules in many markets.
Sam Hill, Sales Director at this supplier, will be part of the Altenar team at this week’s SBC Summit and believes it is the flexibility of Altenar’s solution that makes it such an attractive proposition regardless of the market in which clients are operating.
“We’re live and we’re experienced in a variety of regulated markets and have been for a long time. I think our success is down to the levels of customization that we can offer and how closely we work in partnership with our customers. For example, we were live in Belgium with a customer who has now expanded into the Netherlands, and I think that really shows that customers want to grow and continue to expand into new territories with us,” he stated.
Besides, he mentioned: “Our product has numerous benefits like trading configurations, the range and quality of feeds that we have integrated and just how customizable the front end is as well. Customers have the flexibility to ensure their sportsbook has a unique feel and look, and that differentiation is vital in competitive markets.”
Altenar is well established as a leading sportsbook provider across the Americas and in Europe, while it is poised for further expansion in Africa after obtaining a license in South Africa and is ready to work with clients in North America and Asia.
Recent improvements to Altenar’s sportsbook have included the enhancement of its soccer player props offering through a deep integration with Stats Perform’s Opta data and WSF Odds, which enables Altenar’s team to model and trade engaging props for over 11,000 matches each year, transforming every shot, foul and tackle into an opportunity for bettors.
Opta’s live player stats feed helps to power both pre-match and in-play player and team prop markets, elevating Altenar’s sportsbook to new heights with tier-one soccer betting experiences that only a handful of sportsbooks worldwide can match.
Additionally, a partnership with Swish Analytics has strengthened Altenar’s US sports offering, particularly in Major League Baseball, where the company now provides micro-betting, same-game parlays, an expanded range of prop betting and bet builders for live betting.
The Altenar stand in Lisbon will feature a self-service betting terminal while members of the sales, operations and account management teams will be on hand to explain more about the company’s products and services. Book a meeting or head to stand C140 to learn more about how Altenar can help to power the growth of your brand.