Well-recognized market research company Newzoo has unveiled its latest Global Games Market Report 2025. Main takeaways are that gaming revenues at an international level will be USD 188.8 billion in 2025, reaching USD 206.5 billion by 2028. The player base will be 3.6 billion by the end of this year, and 3.9 billion in 2028. Moreover, gaming consoles are leading growth (+5.5% YoY), while USA and China together account for 50% of total consumer spend.
This document comprises the overall evolution of the global games market in 2025 with an outlook through 2028, info on platform-level revenue, player, and payer forecasts (PC, console, mobile) through 2025, regional breakdowns, and special focus topics.
Moreover, the 67-page PDF report (free version) permits readers to size the market opportunities, prioritize their game’s global rollout, and set realistic growth targets with some market estimates and forecasts included for 100 countries. It also allows access to in-depth investigations and game genre-level data for 35 key markets, as well as on a global and regional scale.
Console revenues are predicted to lead this growth, with the segment forecast to rise 5.5% to USD 45.9 billion. Newzoo cites the launch of the Nintendo Switch 2 as the main driver, as well as “higher software prices and major releases.”
Mobile is set to maintain the largest share of overall revenues and is projected to generate USD 103 billion. Looking at PC, revenues are expected to increase 2.5% YoY to USD 39.9 billion, representing 21% of the total market share.
Elsewhere, the global player base is forecast to reach 3.6 billion this year, rising 4.4% year-on-year. Mobile player growth is estimated to reach 3 billion players, up 4.5% compared to the previous period.
As for other platforms, console players will continue to grow 2.5% to 645 million players, despite being described as “the slowest-growing platform”, while PC audiences are set to increase 3.1% to 936 million players.
Meanwhile, Newzoo predicted that the number of paying-players will reach 1.6 billion, representing 44% of total players, with an average spend of USD 119.7.