Rapidly growing, dynamic casino and sportsbook platform provider Soft2Bet has communicated the appointment of Kiril Nestorovski as B2B Director. Prior to joining this renowned iGaming firm, Kiril spent over 20 years in ICT sales, with the last eight years dedicated to senior positions in online gaming industry. He was Head of Sales at EveryMatrix, where he helped drive incremental growth for new clients over the last three and a half years. Now, he will be responsible for leading and executing expansion strategies for Soft2Bet’s B2B products and services in new, emerging and diverse markets.
About this designation, Boris Chaikin, CEO of Soft2Bet, stated: “We’re delighted to have Kiril on board. His insight and experience are a great fit for Soft2Bet. With his naming, we are emphasizing our commitment to ensuring Soft2Bet recruits top talent and gets closer to the realization of our goals: to successfully grow our company and enter new regulated markets.”
For his part, Nestorovski said: “I am happy to be given the opportunity to contribute to the continued accomplishments of Soft2Bet. I will leverage my experience and expertise in this challenging industry to help accelerate the ‘Soft2Bet Rocketship’ to new heights.”
Soft2Bet offers exclusive titles from the world’s top gambling developers, including jackpot slots, branded video slots, tournaments, live casino and sports betting. With MGA and SGA licenses, Soft2Bet supports more than ten projects, including CampoBet, YoyoCasino, LightCasino and ZulaBet, as well as gamification-heavy installments, like Cadabrus and Betinia. This Malta-based company boasts 69 providers, 4,000 affiliates and 100,000 active customers, with more added every month. Last September, Soft2Bet celebrated five years of success, with its mission to bring unique experiences to clients from across the globe by developing more unique brands, adding extra features, and elevating the entire user’s journey.