Significant iGaming aggregator and content provider Pariplay, a part of Aspire Global’s group, announced a key agreement with Spinberry. Now, this company will be added to Pariplay’s burgeoning Ignite studio development program.
Spinberry boasts a proud history of land-based success in the UK and other markets, and through its partnership with Pariplay, it will make its online debut, starting with upcoming title Drop the Wilds. By joining the Ignite program, Spinberry will be able to create its content via Pariplay’s flexible turnkey development framework and distribute its games globally through the Fusion aggregation platform. It will also take advantage of Pariplay’s advanced technical solution, which enables rapid speed to market and, in addition, gives the studio access to Pariplay’s suite of engagement tools that offers the opportunity to significantly enhance game performance.
Callum Harris, Director of Partnerships, Pariplay, indicated: “Our Ignite program gives studios a proven path to market. We are very proud to welcome Spinberry to the Pariplay family and to support their online debut and help propel their digital growth. With their excellent, multi-product content already popular with players, we think it will be an extremely fruitful relationship going forward.”
As for Stuart Pounder, Managing Director, Spinberry, he said: “Pariplay is a company with an incredible reputation and we’re looking forward to being part of the Ignite program and introducing our games to an online audience for the first time. With upcoming launch Drop the Wilds already penciled in as our first ever online game, this partnership offers new revenue possibilities for us, as well as a new avenue to deliver our multi-product offering.”