Facebook Youtube
Ceviche News Logo
  • ES
  • PT
  • EN
  • ES
  • PT
  • EN

Learn

GiG

Wise

Wise

Optimove

Facebook Instagram YouTube LinkedIn
  • EXPERTS
  • LEARNING
    • 1on1 INTERVIEWS
    • WEBINARS
  • G&M EVENTS
    • G&M Events 2022
    • G&M Events 2023
    • G&M Events 2024
    • G&M Events 2025
    • G&M Events 2026
    • G&M Events 2027
  • iGAMING
  • B2C
  • MARKETS
    • LATAM AND CARIBBEAN
    • USA AND CANADA
    • EUROPE
  • EVENTS
  • MY CASINO
    • LAND BASED
    • ONLINE
  • G&M LEARN

Learn

GiG

  • G&M EVENTS
    • G&M Events 2022
    • G&M Events 2023
    • G&M Events 2024
    • G&M Events 2025
    • G&M Events 2026
      • G&M Events Paraguay 2026
      • G&M Events Colombia 2026
      • G&M Events Peru 2026
      • G&M Events Brazil 2026
      • G&M Events Argentina 2026
      • G&M Events Mexico 2026
      • G&M Events Ecuador 2026
    • G&M Events 2027
      • G&M Events Paraguay 2027
  • EXPERTS
  • LEARNING
  • iGAMING
  • LAND-BASED GAMING
  • SUBSCRIBE
  • G&M EVENTS
    • G&M Events 2022
    • G&M Events 2023
    • G&M Events 2024
    • G&M Events 2025
    • G&M Events 2026
      • G&M Events Paraguay 2026
      • G&M Events Colombia 2026
      • G&M Events Peru 2026
      • G&M Events Brazil 2026
      • G&M Events Argentina 2026
      • G&M Events Mexico 2026
      • G&M Events Ecuador 2026
    • G&M Events 2027
      • G&M Events Paraguay 2027
  • EXPERTS
  • LEARNING
  • iGAMING
  • LAND-BASED GAMING
  • SUBSCRIBE

Banner Altenar


iGAMING

Paulina Cuevas (VC2 Law). Guiding clients to comply with local regulations and achieve their business goals

In this extensive interview, the Law Clerk at the Las Vegas (United States) law firm shares her evolution in the sector, gives her opinion on the status of gambling legalization in the United States and emerging markets, advises operators on how to deal with regulatory challenges, and says that further progress is needed to provide greater protection for players and offer them a healthier and safer environment.
May 9, 2025
Facebook Twitter LinkedIn
Facebook Twitter LinkedIn
She believes that strong communication, transparency, and a shared commitment to the industry’s best interests are key to building a successful and responsible gaming ecosystem.

By Tatiana Martins, journalist at G&M News.

You focus on gaming law and have built a solid career. Could you tell us a bit about your journey into this segment and what drew you to this legal niche?

As a bilingual Mexican-licensed attorney living in Nevada, USA, I originally set my sights on a career in immigration law in this country. In 2019, I interned at the Mexican Consulate in Las Vegas and later joined an immigration law firm. These experiences provided a solid foundation in navigating complex jurisdictional legal issues. While exploring my path to becoming a licensed in the U.S., I came across something unexpected: the world’s one and only Masters of Gaming Law and Regulation (LL.M.) at William S. Boyd School of Law at the University of Nevada, Las Vegas. This program proved to be the perfect fit for me to continue learning about jurisdictional legal issues while opening doors into the fast-paced world of gaming law. Some of the memorable stops on my journey into the gaming industry include participating in a mock hearing before the Nevada Gaming Control Board, working for an online gambling and sports betting company subsidiary of a successful land-based casino, and establishing lasting connections with inspiring professionals in the gaming field through events with the law school and Global Gaming Women organization. Lastly, I graduated and earned my degree in May 2023, having learned from some of the best minds in the field. Currently, I am focusing on licensing and regulatory compliance from an outside counsel law firm perspective as a Law Clerk at VC2 Law, constantly challenging my comfort zone while continuing to grow in a competitive and ever-changing market.

Given your experience drafting terms and conditions and compliance policies, what are some of the most common legal pitfalls operators should avoid in regulated markets?

Regulated markets come with a wide range of guidelines for operators, but, at the core, it all comes down to honesty and integrity. Just as in immigration law, no two jurisdictions in gaming are alike. With minimal federal oversight in the gambling space, each jurisdiction sets its own rules, making it essential for attorneys to dig into the specific legal and regulatory framework in order to effectively advocate for their clients. However, advocacy is just one part of the job. There is also the responsibility of guiding clients as they enter new markets, helping them understand how to comply with local regulations while still pursuing their business goals. At the end of the day, it is about striking that balance: achieving your client’s objectives while respecting the legal boundaries of the jurisdiction. In many ways, regulators can be seen as silent partners in the success of a licensed operation.

In your consideration, which are the key elements that make a regulatory model effective and sustainable for both operators and regulators?

I believe that honest communication, transparency, and a shared commitment to the industry’s best interests are key to building a successful and responsible gaming environment. It is about delivering an integrated and enjoyable experience to patrons while implementing policies that protect the community and promote a healthy balance between entertainment and social responsibility. Achieving this requires more than just good intentions. It takes a strong team, solid internal policies, and deep commitment to compliance. From thorough licensing processes that place trustworthy individuals in important operational roles to maintaining high standards in responsible gaming policies, internal controls, audits, anti-money laundering protocols, and risk assessments, every detail matters. Additionally, embracing and remaining current on new technology to facilitate communication and reinforce responsible gaming practices further strengthens the integrity of a regulated market. Ultimately, it is all about creating a sustainable industry that protects both patrons and the community around it.

Emerging markets are shaping their regulatory frameworks. How do you evaluate the opportunities and risks involved in regulating gaming in countries that are just opening up their markets?

Strong regulations, clear and well-intentioned laws, as well as enforceable and fair consequences are essential for any successful gaming framework. Emerging markets can avoid common pitfalls and better navigate rapid development or crises by learning from the experience of well-established, regulated jurisdictions. It is critical to address the associated risks that come with growth, including problem gambling, social disruption, fraud and money laundering. These risks can be significantly reduced by implementing robust responsible gaming regulations and policies like self-exclusion programs, anti-money laundering and risk assessment protocols through licensing, auditing and strong internal controls across all operational levels. By prioritizing player protection, financial safety, and most important industry integrity, emerging and developing markets can build a gaming industry that is a profitable and sustainable gaming environment geared towards short and long-term net positive gains for operators, regulators, tourists, and the local population.

With increasing attention on responsible gaming, how do regulatory frameworks in the United States address player protection, and what improvements do you think could be made?

Self-exclusion programs, deposit and play limits, as well as cool off periods are essential tools for promoting responsible gaming on online and land-based operations. Raising awareness through education and smart marketing is just as important, helping patrons understand these options and encouraging them to set healthy boundaries. It is crucial to seriously treat problems associated with gaming and work toward removing the stigma that often surrounds them. As the gaming market continues to grow, especially with the influence of online operations, increasing transparency and awareness of player protection allows for further discussions on best-practices and self-limiting measures. When we take a collaborative approach, combining data driven insights, regulatory input, and proactive company policies, we can better detect behavioral patterns, adapt policies as needed, and empower individuals to make informed and balanced choices. Access to support resources, such as toll-free helplines, trained staff, and public awareness campaigns are key. Just as important is incorporating responsible gaming practices into company culture through employee training and ongoing communication, so the message reaches patrons, employees, and the community in general.

advice anti-money laundering business challenges commitment compliance education emerging experience firm immigration law interview land-based gaming lawyer leadership legal legal frameworks legal mentorship licensing markets North America online gaming opportunities Paulina Cuevas player protection regulation responsible gaming risks sports betting transparency United States VC2 Law women
Previous ArticleEnjoy ‘Buzz4Fuzz,’ new funny slot by Games Global
Next Article How to become a high-performing sports betting affiliate using real marketing strategies

RECENT ARTICLES

Cubeia launches Legendz.io on its Nano Platform 

May 28, 2026

HELL Partners at IGB Live: Prada Gifts, Private Screenings, and Your Next Best Deal

May 28, 2026

European iGaming Enforcement in 2026: What the Penalty Data Actually Reveals About Operator Compliance

May 28, 2026

LuckyHills Wins “The Fairest General T&Cs” at Casino Guru Awards

May 27, 2026

Brazino777 launches new mobile app on Google Play in Mexico

May 27, 2026
Banner SIGA
DATA.BET
DST
Oddsgate
Banner DataFactory
Melbet
Mancala
Mancala gaming

ABOUT US

A gaming and betting news platform for gaming operators and providers in Latin America and around the world

For questions or sponsorships, do not hesitate to contact us
info@g-mnews.com
comercial@g-mnews.com

OUR SELECTION

Cubeia launches Legendz.io on its Nano Platform 

May 28, 2026

HELL Partners at IGB Live: Prada Gifts, Private Screenings, and Your Next Best Deal

May 28, 2026

European iGaming Enforcement in 2026: What the Penalty Data Actually Reveals About Operator Compliance

May 28, 2026
  • About Us
  • Privacy Policy
  • Terms and Conditions
  • About Us
  • Privacy Policy
  • Terms and Conditions
Facebook Youtube
Ceviche News Logo