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RocketPlay won European Marketing Campaign of the Year – B2C at the 2026 EGR Europe Awards

How RocketWisdom: The Book turned player research into a high-impact, award-winning marketing campaign
February 20, 2026
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Community-led storytelling drives measurable growth and brand authority in Europe’s iGaming market

RocketPlay Casino has won European Marketing Campaign of the Year – B2C at the EGR Europe Awards 2026 for its community-led campaign RocketWisdom: The Book. The EGR Europe Awards acknowledges innovators and leaders shaping Europe’s iGaming sector, with winners selected through a structured judging process.

What this award recognises

European Marketing Campaign of the Year – B2C rewards marketing initiatives that deliver major commercial impact and/or brand development, with judges assessing originality, creativity, execution quality, and measurable outcomes

About RocketWisdom: The Book

RocketPlay won with RocketWisdom: The Book — a campaign that started as a player research project. Over 2 months, RocketPlay invited its community to share real-life gaming habits and “rituals,” collecting 1,000+ responses. Those voices became a book featuring 100+ authentic player stories — curated, not rewritten by the brand.

The release gained momentum organically: after streamers discovered the book, RocketPlay received about 1,000 direct requests within 3 days, turning a private research initiative into a full-scale public campaign supported across owned channels, social, creator content, media coverage, and in-product activations.

Highlights of the campaign

●      13,000+ downloads

  • ~100 streams featuring the project (~200,000 viewers)
  • 50+ media outlets

For RocketPlay, the award is a major brand milestone — and a clear signal that community-led storytelling can drive real performance, not just attention. The brand continues to strengthen its reputation across the community, holding top ratings such as 9.8/10 on CasinoGuru, 9.1/10 on AskGamblers, 4.4/5 on Trustpilot, and 4.3/5 on LCB.

AskGamblers rating B2C marketing in iGaming casino brand development casino content marketing CasinoGuru rating community-led campaign EGR Europe Awards EGR Europe Awards 2026 Europe iGaming industry European Marketing Campaign of the Year gaming community engagement iGaming brand strategy iGaming marketing campaign iGaming PR coverage influencer marketing in gambling measurable marketing results online casino marketing innovation player engagement strategy player research campaign RocketPlay award RocketPlay Casino RocketWisdom The Book storytelling in iGaming streamers casino campaign Trustpilot casino reviews
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