A leading iGaming turnkey solutions provider, Soft2Bet has been selected for the ‘Best Solutions for iGaming Industry in Romania 2025’ category by Romania Gaming Celebration 11 – Casino Inside Gala Awards. The nomination highlights Soft2Bet’s continued investment in the country and its ability to deliver highly localized and high-performing solutions for local operators and players, powered by its proprietary gamification engine, MEGA (Motivational Engineering Gaming Application).
This distinction is the latest in a series of achievements in the Romanian market, highlighting Soft2Bet’s data-driven iGaming solutions for player retention. Previously, the company was honored as the ‘Best iGaming Solutions Provider in Romania’ at the 12th Reunion of Gambling Professionals. Furthermore, its local brand, Don.ro, secured the title of ‘Best New Launch of 2024’ at the same event, and in the process, showcased how its approach to creating compelling brands specifically tailored for Romanian players is highly successful.
In this sense, Don.ro has rapidly established itself as one of Romania’s most recognizable online entertainment platforms. Its success is built on a highly intuitive user experience (UX), a comprehensive range of casino and sportsbook options, and strategic, locally focused marketing campaigns. In addition, Don.ro has strengthened its brand appeal and established strong trust with Romanian players thanks to its partnership with the CFR Cluj 1907 football club, in the process contributing to local sports.
To boost player engagement with missions, challenges and personalized rewards, Don.ro utilizes Soft2Bet’s advanced MEGA technology. This proprietary tool also ensures responsible gaming. MEGA allows operators to customize player experiences, rewards and activation triggers to fit local market needs. These features increase engagement, retention and long-term value for both casino and sports betting platforms.
Yoel Zuckerberg, Chief Product Officer at Soft2Bet, stated: “Being nominated in the ‘Best Solutions for iGaming Industry in Romania 2025’ category is a clear recognition of all the work our teams have accomplished with Don.ro and confirmation of the success in Romania. Our focus is on building locally relevant experiences, powered by MEGA and supported by strong compliance and design standards. We are proud of what we are achieving in Romania and remain committed to bringing quality iCasino engagement tactics and long-term strategies to our players.”