Push-ups in parks, plank jacks in playgrounds, burpees in boardrooms; with the launch of the #SelfPerformanceChallenge, leading iGaming provider of high-performance sportsbook and casino platform GR8 Tech and Ready to Fight turned LinkedIn into a high-performance fitness arena, and the iGaming industry rose to the challenge.
Several dozen professionals, from managers to CEOs and founders, joined in from across the world, representing different iGaming companies and media groups. Wall sits with arms raised, skater jumps, overhead walking lunges, mountain climbers, jump rope sessions, and even headstands were seen performed everywhere from stadiums, gyms, and gardens to home offices and city streets.
The challenge was to show what true high performance means: either through a short burst of physical effort or by sharing the story of your most epic professional fail. It all started with a powerful message from Ready to Fight co-founder and undisputed boxing champion Oleksandr Usyk.
“High-performance is about being str8forward. That’s why Ready To Fight and GR8 Tech are launching the Self-Performance Challenge, kicked off by the Undisputed Champion, Oleksandr Usyk. The champion pushes himself every day to stay on top; now he’s calling you to step up,” the initial post by RTF said.
More than just a viral campaign, the challenge reflected what unites GR8 Tech and Ready to Fight: an unwavering commitment to pushing limits and delivering excellence, whether in tech, sport, or business. It offered a glimpse into the shared mindset of GR8 Tech and Ready to Fight: relentless, unapologetic, and built for performance.
Now, with iGB Live! 2025 approaching, the collaboration is moving into a new phase, marked by a distinct heavyweight attitude that will be hard to miss. Stay tuned to GR8 Tech’s site and LinkedIn to be the first to see what happens when a champion’s drive meets GR8 execution.