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iGAMING

Altenar presents Market Bundles to optimize sportsbook navigation

The front-end feature offers a new way to group and display markets under a unified interface for enhanced user experience. Now, operators can have more control over content presentation. Once created, bundles can be effortlessly dragged and dropped into existing market groups, allowing for dynamic and flexible layout options.
May 22, 2025
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This smart tool is another clear example of how the company is evolving its platform with innovation and operator feedback at the heart of its roadmap.

Leading sportsbook provider Altenar has unveiled its latest platform enhancement with Market Bundles, a front-end feature designed to streamline the display and navigation of betting markets.

Market Bundles introduce a more engaging and intuitive way for users to explore betting content by grouping markets under a single, translating title. Each bundle utilizes tabbed navigation, allowing for seamless transitions between related markets and improved sportsbook structure.

The new feature also gives operators more control over content presentation, enabling them to strategically organize and display markets for maximum user impact. Once created, bundles can be effortlessly dragged and dropped into existing market groups, allowing for dynamic and flexible layout options.

This smart tool is another clear example of how Altenar is evolving its platform with innovation and operator feedback at the heart of its roadmap, following a string of enhancements since the beginning of the year.

Dinos Doxiadis, Sportsbook Product Development Manager at Altenar, expressed: “Market Bundles represents a major step forward in how our operator partners can deliver content, offering a more easy-to-use and engaging sportsbook experience. This launch reflects our continued focus on enhancing front-end flexibility, reducing friction and giving operators powerful tools to shape the user journey.”

Altenar business content presentation Dinos Doxiadis display enhancement experience flexibility front-end feature innovation launch Market Bundles markets navigation online gaming operators platform players product provider solution sports betting sportsbook technology tool
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