The 2025 edition of iGB L!VE will be held across July 2nd-3rd at ExCeL London, England. The theme Connect, Innovate, Lead underlines the unique credentials of the Clarion Gaming owned event, which provides a forum of opportunity for delegates to meet key suppliers. Organizers expect 15,000+ attendees across the iGaming ecosystem visiting 250+ exhibitors over 22,000sqm of product innovation displayed in stands and pavilions.
About content, there will be 30 inspiring sessions and a keynote delivered by Claire Williams OBE, the former leader of the Williams Formula 1 racing team, the iGB Affiliate Manager Academy, the iGB Startup Accelerator, the Pitch iGB featuring five leading startups seeking investment and strategic partnerships (Betpass, ChatBet, Complianceplay AI, Promofy, and Whizdom AI), the ground-breaking Sustainable Gambling Zone, which will showcase the latest thinking on player protection, as well as London iGaming Week, which comprises a program of immersive curated events, seminars and parties taking place at iconic London venues.
Conferences will comprise different issues to be discussed, divided among Marketing & Affiliation, HR & Personal Development Workshops, Regulator Roundtables, iGaming & Sports Betting, and Sustainable Gambling. An interesting presentation will be Playing by the Rules, Winning by Design: Navigating Competition & Compliance (July 2nd, 12:40 PM at Pulse Theatre), by David Yatom Hay, General Counsel at Soft2Bet.
Some topics analyzed during the panels and conversations will be responsible gaming, compliance, players protection, AI, data and analytics, relationship between gaming studios and affiliates, and gamification, among others. In terms of markets, Brazil will draw maximum attention with two talks. The focus will also be on Italy and the Netherlands.
LEARN ABOUT NEW PRODUCTS AND ENJOY NETWORKING
In the exhibition floor, the most innovative companies of the online gaming industry and affiliate segment will offer their technologies and services. Some of them will be, in alphabetical order, the following: 22Bet Partners (K60), Altenar (X50), Amusnet (N60), Atlaslive (U64), Bet365 Partners (SGZ6), Betsson Group Affiliates (B50), Boomerang Partners (F50), Brazilian Lounge (X60), Cactus Gaming (W50), Digitain (M64), DS Virtual (T30), Endorphina (R34), GLI Europe (S70), GR8 Tech (SG20), iGP (U70), Growe Partners (D40), inplaySoft (R32), LeoVegas Affiliates (C30), Parimatch (E34), and Soft2Bet (N46), among others.
The program also includes unique opportunities to network, such as Welcome Drinks at Pergola Canary Wharf (July 1st), Official Drinks at ExCeL Dock Edge (July 2nd), Closing Drinks at ExCeL Dock Edge (July 3rd), the Legends by Fire and ICE celebration at The Box (July 1st), iGB Executive Dinner for LatAm and UK gaming leaders, and iGB Affiliate Awards at The Troxy (July 3rd).
In sum, connecting operators, affiliates, tech vendors and game providers, iGB L!VE will welcome an international community of iGaming and affiliate pioneers helping businesses throughout the ecosystem to navigate the iGaming landscape, provide networking activities, showcase cutting-edge innovations, and share crucial market knowledge.
Confirming the program, Naomi Barton, Global Portfolio Director responsible for iGB L!VE, commented: “London iGaming Week will be an amazing opportunity for the global iGaming industry to come together for a week of connection, innovation, and celebration. Running from July 1st to 4th, 2025, it will surely be one of the most popular business, networking and social iGaming events of the year.”